Pelican introduces the new Pelican.com
Website launched with sleek interface
Pelican Products, Inc., the global leader in the design and manufacture of high-performance protective case solutions and advanced portable lighting, has introduced the newly revamped www.pelican.com.
“This site boasts dynamic imagery, cutting edge design and user friendly simplicity in order to showcase our new and diverse products across the company’s many horizontal markets,” said Joe Baltronis, Pelican’s Senior Vice President of Worldwide Marketing. “We are confident that this new venue will be a go-to resource for new and existing customers to review our newest offerings and find what they need quickly.”
The redefined Pelican.com showcases new imagery to give their products and services a new look and boasts enhanced features, which include:
- A streamlined look and organization, which allows for quick “two-click” navigation so users easily find what they’re looking for.
- Responsive site design that adjusts dynamically for any computer or portable electronic device. Users can now visit the new site on a smart phone, tablet or desktop computer and images and text will automatically resize; no need to pinch or zoom.
- Interactive product pages that feature all available product images and videos.
Pelican Products, Inc. is a portfolio company of Behrman Capital, a private equity investment firm based in New York and San Francisco.
About Pelican Products, Inc.
Pelican Products, Inc. is the global leader in design and manufacture of both high-performance protective case solutions and advanced portable lighting systems. Their products are used by professionals in the most demanding markets including fire safety, law enforcement, defense / military, aerospace, entertainment, industrial and consumer. Pelican products are designed and built to last a lifetime. The company operates in 19 countries, with 28 offices and seven manufacturing facilities across the globe. For more information, visit www.Pelican.com or www.behrmancap.com.
About Behrman Capital
Based in New York City and San Francisco, Behrman Capital was founded in 1991 by Grant G. and Darryl G. Behrman. The firm invests in management buyouts, leveraged buildups and recapitalizations of established growth businesses. The company's investments are primarily focused in five industries: health care, specialty manufacturing, business to business outsourcing, defense and information technology. The firm has raised five funds with a combined capital base in excess of $3.0 billion. For more information, please visit www.behrmancap.com.