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OUR PUBLICATION
WHY ISHN?
Industrial Safety & Hygiene News is consistently ranked as the most useful media brand serving environmental health and safety professionals. ISHN reaches key safety, health and industrial hygiene buying influencers at manufacturing facilities of all sizes.
Digital Products designed for actionable response. ISHN’s “responsive design” platform optimizes ad delivery across all key formats- desktop, laptop and mobile devices. Your sales message is easily accessible on any device the reader prefers.
Content for Professionals. ISHN covers practical applications and new technologies shaping the industrial safety market. Our editorial team is regarded as one of the most accomplished and knowledgeable in the business. There’s a reason why safety professionals (buyers and specifiers) say ISHN is the most useful publication in the market.
Highest End User Market Coverage. ISHN is focused on professionals in manufacturing in all of the most important safety markets such as utilities, food processing, construction and oil & gas. ISHN’s manufacturing (end user) reach represents 92%3 of its total circulation database. The more end users you reach; the more you’ll sell.
Industrial Safety Markets Most Requested Publication. ISHN has the highest quality circulation database of any competitive brand. We are BPA audited and the only brand in the market with 100% direct request circulation3. You’ll will be reaching an engaged and consistently updated community of safety professionals.
An Audience of Buyers. We audit our recipients for their ability to specify and/or buy PPE, equipment and services. This level of accountability and quality is critical to the success of a media program. Eighty percent2 of ISHN's recipients are professionals with buying authority. Advertise with a brand that can PROVE it reaches buyers.
Advertising Perceptions2
70% of subscribers agree the advertisements in ISHN are useful to the industry.
53% rely on the ads in the publication to inform them of new products or services.
55% trust the companies that advertise in the publication.
PUBLICATION AD SIZES
Personal Protective Equipment Guide (July)
July’s PPE Guide is the authoritative selection guide for the best personal protective equipment on the market today – in hand protection, eye protection, fall protection, respiratory protection, hearing protection, FR clothing, Hi-Viz clothing, head protection, and safety footwear.
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DIGITAL EDITION SPONSORSHIPS
Put your brand front and center with a Digital Edition Sponsorship as our dedicated readers access our intuitive, personalized and modern digital edition. Readers can interact with, scroll through and even listen to the articles each issue. We even offer readers an ever evolving, personalized content stream based on their content choices — all to boost engagement even further. Enhance your visibility further with a Persistent Banner Sponsorship. This positions your fixed, clickable banner ad at the bottom of the digital edition. Finally, our intuitive digital platform tracks ad engagement and click-metrics in order to provide insight into how your content is performing.
Increase your impact with the two packages that allow you to take full advantage of our digital edition capabilities.
FULL SPONSORSHIP
(Limit one sponsor per month.)
PACKAGE INCLUDES:
- Full page style ad that appears over the cover. If minimized, a “Sponsored By:” callout remains on the cover that can be expanded.
- Mention with logo in Digital Edition Reminder eBlast
PERSISTENT SPONSORSHIP
(Limit one sponsor per month.)
As readers scroll through the issue, ensure you’re seen with a Persistent Article Banner that runs at the bottom of the screen in both desktop (728 x 90) and mobile (320 x 50) versions.
INTERSTITIAL SPONSORSHIP
(Limit one sponsor per month.)
Ad floats over content within the issue for maximum visibility on desktop, tablet, and mobile. 660 x 660 ad will auto shrink to fit mobile screens.
HIGH IMPACT DISPLAY ADS
Upgrade your full-page ad with animation and stand out from other advertisements within the issue. We do the creative design work to turn your regular ad into a high impact animated ad.
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WEBSITE ADVERTISING
Online Display Ads are an effective way to create clicks to your website. ISHN aligns its website with Internet Advertising Bureau’s (IAB) standards in static or animated ads that appear throughout the pages of ISHN’s websites. Our responsive design means editorial content and advertising is presented in a readable and engaging manner for viewers across all devices.
Website Ad Sizes
TOPIC SPONSORSHIPS
A topic sponsorship on ISHN.com allows you to target visitors engaged with content around a specific topic that relates to your company and product. This sponsorship includes 4 ads per page with a total of 5 different ad slots across the article and topic pages.
152,736
Average Website Users4
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ONLINE RETARGETING
Enhance your online advertising program with ONLINE RETARGETING. Retargeting tracks industry professionals visiting ISHN.com and then displays your ads to these professionals again as they travel to other websites. As a result of this increased visibility, your brand will enjoy greater post-impression recall and convert ISHN’s browsing customers into visitors to your website!
Purchase online display ads on ISHN.com with a minimum of 10,000 impressions. Contact your sales rep for position availability and CPM pricing. Purchase a minimum of 300,000 Retargeting Impressions for 30 days.
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eNEWSLETTERS
Our eNewsletters deliver useful and timely industry news and information to our digital subscribers who request them. As a trusted resource for professionals, the ISHN Weekly eNewsletter and the EHS Regulatory Alert eNewsletter are a great place to promote your company and its offerings, drive traffic to your site, and build awareness for your brand.
Attention-grabbing ads and exclusive sponsorships are available.
ISHN Weekly eNewsletter
This popular eNewsletter contains the latest news in the environmental health and safety field, U.S. and global EHS news, research, achievements, investigations, surveys, and personal health topics. ISHN Weekly is delivered every Thursday.
EHS Regulatory Alert eNewsletter
Delivered monthly, this compliance-dedicated eNewsletter delivers advance scoops on forthcoming OSHA standards and policies, summaries of OSHA officials’ speeches and enforcement violations and penalties, analysis of standards and policy developments and much more.
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SOCIAL MEDIA
Create a smart social media strategy that communicates with prospective and current customers. ISHN offers a number of opportunities for audience engagement through Facebook, LinkedIn, and Twitter. We have social media experts on staff ready to guide you through the process. They’ll work with your team to optimize your campaign and get you the best results. Post-campaign, we’ll give you the analytics and information you need to prove your ROI.
NEED A BOOST?
Many of our social media products can be boosted or promoted within their platforms. Upgrade your post and increase your visibility!
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CLASSIFIEDS
Classified ads offer a simple way to promote your product and brand when you're on a budget. Classifieds can help with selling equipment, products, and services, announcing business opportunities, hiring expert employees and more.
CATEGORIES INCLUDE:
- Products
- Services
- Software
- Safety Gates
- Fall Protection
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CONTINUING EDUCATION
Are you looking for a unique lead generation product that delivers value to your audience AND engages them with your content? Continuing Education is the key to accomplishing that. Most licensed professionals are required to earn continuing education units (CEUs) to maintain their license or credential. We offer you the opportunity to provide these CEUs they need while building brand awareness and generating high-quality leads for your business.
CEUs can be offered through a variety of formats including articles, webinars, live events, videos, and interactive presentations. Whether you have existing content or want to create new, engaging content, our team of instructional designers and subject matter experts is here to help you. As a sponsor, you can view all your course stats and engagement data in our new, interactive and easy-to-use sponsor dashboard – available to you 24/7.
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DRIVE
This program is an ideal solution for the businesses looking to increase web traffic and added exposure. Allow us to take the marketing wheel and drive your target audience to your website, microsite, or landing page. This program will run until your goal is reached, up to 90 days, with all marketing collateral included.
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- Media Owner’s Data
- Clear Seas Research 2020 ISHN Reader Preference/Profile Study
- ISHN December 2020 BPA Report
- Media Owner’s Data (Oct-Dec 2020)
- Purchasing authority not audited for EHS Today, per 2018 Publisher Statement.
MORE MARKETING SOLUTIONS
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