Safety Today, Inc. is embracing new technology to increase customer value. As a provider of comprehensive safety solutions to companies worldwide, the company has been researching the best ways to utilize technology to improve customer service, and they found the answer at their fingertips — specifically, the tapping of fingertips on iPads.
Safety Today has outfitted its entire sales force with iPads, chock full of tools to help streamline buying processes. Whether visiting existing customers with special contract pricing or calling on new ones, salespeople find the most valuable process improvements come from a special version of an e-commerce app. Safety Today worked with the app’s developers to customize software precisely for their business model and array of products. The company’s salespeople can now use the new app on a visit with the customer to create immediate product quotes and speed up the ordering process to mere minutes.