Did you ever think that your efforts to prevent injury in the workplace, at the home, and on the road are determined by conversation more than anything else?
How we talk to ourselves (intrapersonal communication) and to others (interpersonal communication) is the most powerful determinant of safety excellence, I believe. In fact, I'm convinced that the dramatic success companies experience with behavior-based safety is essentially due to an increase in the quality and quantity of interpersonal conversation about safety. This process in turn improves intrapersonal conversations, increasing one's sense of personal control and optimism regarding their ability to prevent occupational injuries.