Earlier this year, Millennials (those age 18 to 34) passed Generation X to become the largest segment of the American labor force. As more Baby Boomers retire, this trend will accelerate. In fact, Deloitte reports that Millennials will comprise a staggering 75% of the global workforce by 2025.
Unlike the young workers of the 1980s who were often vilified for being self-absorbed and status seeking, today’s young professionals are often described as smart, optimistic team players who want to make a difference in the world. Thanks to their desire to be connected and to serve a social purpose, Millenials are often called the “purpose-driven generation.” They believe that organizations should have a positive impact on society, so they have high expectations of organizations in terms of sustainability and social responsibility.