Rockford Systems refreshes brand to reflect new emphasis on "human element" of machine safety
Rockford Systems, LLC, a premier provider of machine safeguarding products and services, announced today the launch of its new "Human Capital" branding campaign complete with a re-energized logo, website, social media program, print and online advertisements, and tradeshow graphics.
"The idea behind the new marketing push is to underscore the human element of machine safety, while also improving the bottom line of the organizations we serve by increasing compliance, reducing risk, lowering costs and improving productivity," said Carrie Halle, Vice President of Marketing for Rockford Systems, LLC.