Step 3 designs meaningful measures. Barr cautions against brainstorming; using existing data, legacy measures, or industry benchmarking; outsourcing selection to consultants. Instead, she advocates her five steps of meaningful measure design.2
Begin with the end in mind. Write down the result you want from a measure. Ideally, it comes from the results map or the business’ strategic plan, such as — Eliminate all risks that could lead to a fatality.