Bridgette Palm is the co-founder of Strategy House, a Milwaukee-based organization that serves to help manufacturers stay relevant in the digital age with content that resonates with the right people, at the right time, in a way that sounds authentic, genuine, and true to their brand.
Manufacturers across the nation are facing an industry-wide workforce shortage. Between the aging workforce and fewer graduates seeking careers in the trades, the gap is growing, rapidly. The struggle to attract and retain talent is evident. Industry leaders are asking: How do manufacturers in the modern age create an appealing culture for the next generation?