BullEx® Digital Safety recently announced that it is continuing its international expansion efforts, including new sales and marketing activities into Europe, Canada and the Caribbean.
BullEx has a strong global customer base with products in use in 25 countries across six continents. The market for BullEx products in these three new geographic regions exceeds $1 billion.
“BullEx is already experiencing a great deal of success domestically, as well as in our recent efforts to penetrate the Australasian market,” said Ryan O’Donnell, BullEx’s chief executive officer. “Now is an ideal time to expand our geographic scope by engaging new groups of customers that are demanding more cost-effective and safer alternatives to incumbent fire extinguisher training practices. Europe, Canada and the Caribbean, in particular, place a strong emphasis on fire prevention, safety and environmental sustainability â€” key attributes of our product line.”
BullEx will coordinate its sales and marketing campaigns in Europe and Canada from the company’s Capital Region headquarters, which currently employs approximately 40 people in manufacturing, sales and executive capacities.