This year’s Behavioral Science Technology (BST) users conference, set for March 18-20 in Grapevine, Texas, is projecting close to 1,800 registrants, according to BST’s Rebecca Nigel.

The 2010 conference features over 180 sessions on 165 unique topics, according to Nigel. Attendees can choose from a range of theme areas (from Exposure Reduction to Next Generation Safety & Performance). Attendees can also select sessions based on their role in the organization: front-line employees, site management, safety professionals, and leadership, according to Nigel.

Keynote speaker Charlie Plumb graduated from the Naval Academy at Annapolis and went on to fly the F-4 Phantom jet on 74 successful combat missions over North Vietnam. On his 75th mission, with only five days before he was to return home, Plumb was shot down, captured, tortured, and imprisoned in an 8 foot x 8 foot cell. He spent the next 2,103 days as a prisoner of war.

Today, Captain Charlie Plumb shares his P.O.W. experiences with audiences as a means to provide insight into how to cope with the difficulties as well as the opportunities in everyday life. Captain Plumb’s military honors include two Purple Hearts, the Legion of Merit, the Silver Star, the Bronze Star and the P.O.W. Medal.

“Blockbuster Sessions,” 90-minute presentations on new ideas and broad appeal, include:

  • Ten Characteristics that Distinguish Great Safety Organizations – Tom Krause presents the 10 traits that recur among organizations that excel at safety performance.
  • Brian’s Story – Guest speaker Jeff Bell shares the story of his son Brian, a college student who lost his life on a summer job
  • The Z0 Organization: Safety as Strategy – BST’s Colin Duncan argues that the safety field’s project-engineering mindset has fragmented our efforts and limited our results. Instead, he offers a new framework for thinking about safety performance in a comprehensive way.


The Safety in Action: BST Users Conference began in 1989 with a handful of companies who wanted to network and share best practices in their use of behavior-based safety, according to Nigel. Two decades later, the conference is a forum for diverse organizations and industries, and who use various methodologies for achieving safety excellence. In addition to site-level safety initiatives, attendees engage in culture change and leadership development efforts, according to Nigel.

Traditionally a “client only” event, the 2010 Conference is open for the first time to safety stakeholders from all companies, regardless of their affiliation with BST, say Nigel.

Registration for the conference is still available. Conference information and tickets are available at www.safetyconference.com