Toyota Material Handling, U.S.A., Inc. (TMHU), supplier of North America’s No. 1 selling forklift, announced today that it has launched a new enhanced website: www.toyotaforklift.com. In an effort to support the company’s continued growth initiatives, the new site provides detailed product information  on the company’s extended industrial equipment line including: internal combustion cushion and pneumatic lift trucks, electric lift trucks, pallet and reach trucks, Automated Guided Vehicles, and electric and diesel tow tractors.

“The new toyotaforklift.com is designed to provide easy access to the information visitors to the site want most, including links to their local authorized Toyota forklift dealer, product information, brochures, news stories and more,” said Melinda Beckett-Maines, national marketing manager for Toyota.  “The navigation was thoroughly reviewed and revamped to make the site more user-friendly.”

The expanded site provides instant access to comprehensive resources including: incentives and special offers, downloadable product brochures, videos and commercials, safety training information, recent new articles related to Toyota’s material handling business, corporate leadership profiles and information on national accounts and fleet management programs. Toyota’s social media channels such as Facebook, Twitter, LinkedIn and YouTube also can be accessed via the site and users can register to receive company updates via RSS alerts.

To accommodate the needs of the Canadian market within the North American organization, Toyota also provides easily accessible links to the newly launched website, www.Toyotaforklift.ca. The website is hosted in both English and French and offers dealers, and customers, information about products and services specific to the Canadian market.

About Toyota Material Handling, U.S.A., Inc.

Celebrating more than 40 years of established operations in North America, Irvine, Calif.-based Toyota Material Handling, U.S.A., Inc., (TMHU) is the supplier for the No. 1 selling lift truck brand since 2002. In addition to the full line of high-quality lift trucks sold under the Toyota brand, the company’s extended industrial equipment solutions include: Aichi aerial work lifts—scissor lifts, crawler and wheeled boom lifts—Automated Guided Vehicles, and electric and diesel tow tractors.

Quality is the hallmark of the Toyota Production System practiced at all Toyota manufacturing facilities, including Toyota Industrial Equipment Mfg., Inc. (TIEM), a zero-landfill facility in Columbus, Ind.

TIEM is a member of the National Safety Council, complies with the ISO 14001 standard from the International Organization for Standardization, and has been honored for its environmental management systems and dedication to continuous improvement.

Toyota’s commitment to excellence in customer service extends throughout the U.S. and Canada. Seventy-three authorized Toyota Industrial Equipment dealers, with a total of 224 dealership locations throughout North America, offer comprehensive customer service and support, including one-stop shopping for both new and used lift trucks, rentals, parts and service, fleet servicing and financing. For more information on TMHU, please visit www.toyotaforklift.com, www.facebook.com/ToyotaForklift or twitter.com/ToyotaForklift or call 1-800-226-0009.