Fear appeals can be powerful vehicles for conveying a safety or health message, but we need to understand what makes these messages effective.

Can we scare people into working safe?

Do you try to influence self-efficacy, response-efficacy, and outcome-expectancy to improve safety in your workplace?

We continue to practice the more inconvenient but safe way of doing something either because someone is holding us accountable (behavior is still other-directed), or because we are holding ourselves accountable (the behavior has transitioned to self-directed).

Let’s examine this remarkable connection between a momentous political event and industrial safety.

This is one of safety’s ongoing challenges: How do you sustain safe behavior without constant supervision?

How to act employees into being safe.

It’s not safe to believe in a just world.

What stops us from stepping in & speaking up for safety’s sake?

In this article, I want to explain the hypocrisy effect, and why you should test it in your safety efforts.